IN-PERSON WORKSHOP · THU 22 OCT 2026
Sales & Marketing Funnels in the Age of AI.
A hands-on working session to leave with a funnel you can actually use - built with AI, sold with confidence, and backed by a room of people building alongside you.
Thursday 22 October 2026
11.00am to 1.00pm AEST
ACU Co-Lab, North Sydney
Working lunch included
THERE'S A BETTER WAY!
What you'll walk away with.
01.
Sales & marketing funnels best practice
What a funnel needs to actually do for a small business - stripped of the jargon and the 47-step diagrams.
02.
Product pathway & automations
How to map what you sell into a clear pathway, and where AI-driven automation can carry the load without losing your voice.
03.
Sales skills
Practical, human selling skills you can use the same day - building on the approach from Selling as a Human (15 Oct), whether or not you attended that session.
04.
In-person Networking
Live networking session where you meet other founders, practise your new skills in real life, and get support and coaching along the way.
YOUR HOSTS
Racquel Collard
Founder, Navitential.ai · Author, Marketing Launchpad · Marketing Expert
Racquel Collard is a marketing veteran, corporate escapee, speaker and business coach, and author of the award-winning book Marketing Launchpad. She designs marketing systems and funnels for a living, and built Navitential.ai to help small business owners do the same for themselves.
Nimmity Zappert
Founder, Authentic Selling · B2B Sales Expert
Nimmity Zappert, founder of Authentic Selling, brings the sales side of the room - helping you turn funnel traffic into actual conversations and actual sales, without losing what makes your approach yours.
______________________________________________________________
In person Workshop:
Sales & Marketing Funnels in the Age of AI
Thursday 22 October 2026 | 11.00am to 1.00pm AEST
ACU Co-Lab, North Sydney NSW
______________________________________________________________
______________________________________________________________
______________________________________________________________
IS THIS FOR YOU?
The webinar is for you if...
You've got the online sessions under your belt (or you're starting here) and want to build something with your hands, not just watch a screen
Your current 'funnel' is a Facebook page, an email list, and hope
You want direct feedback on your product pathway from people who've built these before
You'd rather practise a sales conversation in the room than the first time it counts
You want real networking - structured practice, not standing near the sandwiches
COMMON QUESTIONS
Frequently Asked Questions
Where exactly is it, and is parking available?
ACU Co-Lab, Berry Street, North Sydney. There is on-street parking available nearby, as well as a number of carparks. It is also very easily accessible by public transport. A map of the location will be provided prior to the event.
Is lunch really included?
Yes - a working lunch is included in your ticket. Please advise us of any dietary requirements.
What should I bring?
A laptop if you have one (useful but not essential), and whatever you know about your current offer or funnel - even if it's rough.
Do I need to have attended the webinars first?
No - the workshop stands on its own. If you have attended one or more webinars, you'll get even more out of the funnel and sales sections.
What if I'm not confident talking about my business yet?
That's exactly what the networking practice segment is for - structured, low-pressure practice, not being thrown into a room to fend for yourself.
Is this suitable for very early-stage businesses?
Yes - the funnel and product pathway work is most valuable before your funnel is set in stone.
Home | Privacy Policy | Terms & Conditions | Affiliate Program
Navitential | PO Box 31, Erskineville NSW 2043, Australia | ABN 24 661 848 924
We acknowledge the Traditional Owners of the land on which we work, the Gadigal of the Eora Nation. We pay our respects to their Elders, past, present, and emerging.
