BUSINESS BRAIN BLUEPRINT

Give your AI a heart and a business brain.

Empowers solopreneurs to build, one block at a time, an AI with a heart and a business brain that knows their values, their voice, their business and how they work, so they stop bending themselves around generic tools, and start getting work from their AI that sounds like them.

Three live workshops. You build it yourself, in your own tools, with Racquel in the room.

November cohort starts Tue 10 Nov 2026. In person Fri 6 Nov.

  • Online or in person

  • You build it in your own system

  • Payment plans available

What is the Business Brain Blueprint?

The Business Brain Blueprint is three live workshops where solopreneurs build their own AI assistant that knows their business. You brief it once on who you are, how you work and what you sell, then teach it to plan your content and map your offers. It runs in tools you already use, like Claude and Notion.

It's not an AI problem. It's a briefing problem.

You've probably already tried AI for your business. A prompt here, a half-finished chat there. And it comes back generic. Off-voice. Not quite you.

That's because nobody has told it who you are, how you work or what you're building. So every time you open a new chat, you start from scratch and explain yourself all over again.

You don't need another tool. You need an AI that's been briefed properly, once, and remembers.

GET AN AI ASSISTANT WORKING FOR YOU!

Racquel Collard Author Speaker Entrepreneur Coach

What your AI ends up knowing

Human Heart (pre-work): your values, your voice, your experience and how you like to work.

Business Brain (Level 1): your niche, ideal client, offers, plans and brand, so it can think strategically with you.

Marketing Machine (Levels 2 and 3): the skills to plan and draft your content and your funnels.

Sales System (Level 3): a clear product pathway and the funnel that moves people from interested to buying.

AI Agent (the result): all of the above working together in your own AI tool.

THE BUSINESS BRAIN BLUEPRINT

What you'll build, level by level

Pre-work: Human Heart. Before Level 1, a guided prompt walks you through your Working With Me Conditions: your values, your voice and how you actually work. It's the part most people skip, and it's why their AI never sounds like them.

Before each session, a guided pre-work prompt does the building with you. In the live 90-minute session, Racquel troubleshoots your version and shows you what it can now do. Demoed live in Claude; the method works with whichever AI tool you use. Questions after the session go to Marketing Mondays or by email.

By the end of Level 3, your Business Brain, Content Engine and Products & Funnels work together. That's your AI agent, built by you.

Level 1

Basic

Before any AI is useful, it needs to know you and your business.

Business Brain

Guided by Racquel, you'll build your Business Brain, incorporating:

  • Brand guidelines

  • Working methodology

  • Reference library

What you'll walk away with:

  • A working Business Brain

  • A reusable prompt template

  • One completed AI task

REQUIREMENTS (ALL LEVELS):

  • An AI account (free is fine)

  • A Notion account (free is fine)

  • Access to Zoom for online workshops

  • A laptop / computer to build your AI assistant with

PREREQUISITES:

In order to get the most out of this workshop, you will need to provide Brand Guidelines for your business.

When you register, you will receive an email detailing all requirements / pre-work, including a bonus copy of the Marketing Launchpad book & workbook to help you if you don't have existing brand guidelines, or would like to refresh them before the workshop.

Level 2

Intermediate

Turn scattered ideas into content that doesn't depend on you remembering to sit down and write.

Content Engine

Guided by Racquel, and assisted by your AI assistant, you'll build your Content Engine, including:

  • Identifying 3-5 repeatable content pillars

  • Conducting keyword research

  • Building an AI-assisted workflow that doesn't depend on you remembering to sit down and write.

What you'll walk away with:

  • A documented Content Pillar Framework

  • A working Content Calendar

  • A repeatable AI-powered Content Workflow

PREREQUISITES:

In order to get the most out of this workshop, you will need to have given some thought to your areas of expertise / topics you'd like to cover.

When you register, you'll receive an email with your guided pre-work prompt for this level.

Level 3

Advanced

Map what you sell, in what order, and design the funnel that sells it.

Products & Funnels

Guided by Racquel, with your AI assistant helping along the way, you'll design your primary Sales & Marketing Funnel, including:

  • Mapping what you actually sell

  • Filling in the gaps to aid conversions

  • Designing a funnel that sells

What you'll walk away with:

  • A documented Product Pathway

  • Your primary Sales & Marketing Funnel design, ready to build in your own platform

PREREQUISITES:

In order to get the most out of this workshop, you will need to have an existing or proposed product range / pathway as a starting point.

When you register, you'll receive an email with your guided pre-work prompt for this level.

Racquel Collard Author Speaker Entrepreneur Coach

Proudly supporting female entrepreneurs globally via Kiva.org

about racquel

Build alongside someone
who's actually done it

Hi, I'm Racquel Collard, founder of Navitential.ai, marketing veteran, corporate escapee, speaker, business coach, and author of the award-winning book Marketing Launchpad.

True confession: I love designing business and marketing systems, and I hate running them afterwards.

I'm a multipotentialite, neurospicy business owner who's allergic to cookie-cutter "5-step" advice that assumes everyone thinks the same way. So I designed these workshops to adapt to how you think, work and process. And it works with whichever AI tool you choose.

My own AI assistant keeps me on track, does the stuff I hate doing and generally makes my life easier. We can build yours too.

Is this for you?

This is for you if:

✓ You already use ChatGPT, Claude or similar and keep getting generic answers

✓ You're tired of re-explaining your business every time you open a chat

✓ You'd rather build it once, properly, and own what you've built

✓ Your brain doesn't run in a straight line and cookie-cutter templates don't stick

It's not for you if:

✗ You can't make the live sessions (talk to us about having it done with you instead)

✗ You want someone to build it all for you without your input (see Navitential Accelerate)

learn AT YOUR OWN PACE, YOUR OWN WAY.

Choose what fits your week

Same content, same deliverables, no matter how you prefer to learn.

Levels 2 and 3 are sold on their own only to people who've done Level 1. Started with Level 1 and want the rest? Upgrade to the bundle by paying the difference. In person is for bundle buyers only.

all levels over 3 weeks

3 x Online 90-min Zoom Workshops

Sign up to build all levels and save.
Payment plans are also available.

Online All Levels

Guided by Racquel, all online workshops are run live on Tuesdays via Zoom, from 11:30am to 1pm AEDT (Sydney time).

Feel free to enjoy your lunch as we work!

UPCOMING DATES

  • Tuesday, 10 November, 2026

  • Tuesday, 17 November, 2026

  • Tuesday, 24 November, 2026

  • Tuesday, 2 February, 2027

  • Tuesday, 9 February, 2027

  • Tuesday, 16 February, 2027

all levels in one day

1-Day In Person Workshops

Build your AI assistant live in the room with Racquel. Full bundle only. Payment plans available.

In Person All Levels

Hosted by Racquel, all in person workshops include tea, coffee & a working lunch.

BYO laptop! Capacity 20.

SYDNEY, NSW WORKSHOP

  • Friday, 6 November, 2026

  • 10am to 4pm

  • North Sydney

SYDNEY, NSW WORKSHOP

  • Friday, 26 February, 2027

  • 10am to 4pm

  • North Sydney

What builders say

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COMMON QUESTIONS

Frequently Asked Questions

Do I need to be techy?

No. If you can hold a conversation with a chatbot, you're ready. There's no code and nothing to install.

What if I can't make it live?

The workshops are live because you build during them. If you can't make the dates, book a call and we'll talk about other options, such as having it done with you.

Do I need special software?

A computer with a web browser, a free AI account (Claude, ChatGPT or similar) and a free Notion account. You don't need a paid AI plan at any level.

What time zone are the workshops in?

All online sessions run 11:30am to 1pm Sydney time (AEDT in November and February). That's 8:30am to 10am in Perth (AWST) and 1:30pm to 3pm in Auckland (NZDT). In-person workshops are in local time.

Do I need to have my camera on?

No. Attend in your pyjamas if you like. Ask questions in the chat or unmute in the Q&A if you want to. Nothing's required.

Can I do Level 2 or Level 3 on their own?

Only after Level 1, because each level builds on the one before. Most people book all three.

I bought Level 1. Can I do the rest later?

Yes. Upgrade to the full bundle by paying the difference.

I'm a Navitential client. Is this included?

It might be. Essentials includes Level 1 to do yourself. Business Booster includes a place in the next cohort as a bonus. Accelerate and Business Reset include all three levels done with you. Not sure? Book a call.

Your AI should sound like you. Let's build it.

Want to see it first? Come to the free-for-members masterclass on Thu 29 Oct.

Want it done with you? See Navitential Accelerate.

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