BUILD YOUR OWN AI MARKETING ASSISTANT
Stop wrestling with your marketing. Build an AI Marketing Assistant that actually knows your business.
Three live, hands-on levels. By the end, you've got a working AI Marketing Assistant - built by you, in your own tools. Not a folder of theory you'll never open again.
Customised to your needs
You build it in your system - live
Payment plans available
You didn't start your own business to spend this much time on marketing!
You know AI could help you with your marketing. You've probably already tried it - a prompt here, a half-finished chat there. And it comes back generic. Off-voice. Not quite you.
That's not an AI problem. It's a briefing problem. Nobody's actually told it who you are, how you work, or what you're trying to build.
You don't need another tool. You need an assistant that's been briefed properly - once, completely - so you're not re-explaining yourself every single time you open a chat window.
GET AN AI MARKETING ASSISTANT WORKING FOR YOU!
THE AI MARKETING ASSISTANT BLUEPRINT
What you'll build, level by level.
Every level is a proper build session, not a lecture:
we teach the thinking (Deep Dive), build it together live (Blueprint Implementation), then troubleshoot your version in real time (Hot Seat).
Demoed live in Claude - but the method is platform-agnostic. Build it wherever you already work.
Level 1
Basic
Before any AI assistant is useful, it needs to know you.
Marketing Brain
Guided by Racquel, you'll build your Marketing Brain, incorporating:
Brand guidelines
Working methodology
The lot!
What you'll walk away with:
A working Marketing Brain
A reusable prompt template
One completed AI task
REQUIREMENTS (ALL LEVELS):
An AI agent account (free is fine) such as Claude, ChapGPT, etc.
A Notion account (free is fine)
Access to Zoom for online workshops
A laptop / computer to build your AI Marketing Assistant with
PREREQUISITES:
In order to get the most out of this workshop, you will need to provide Brand Guidelines for your business.
When you register, you will receive an email detailing all requirements / pre-work, including a bonus copy of the Marketing Launchpad book & workbook to help you if you don't have existing brand guidelines, or would like to refresh them before the workshop.
Level 2
Intermediate
Turn your scattered ideas into a content engine that works for you.
Content Engine
Guided by Racquel, and assisted by your AI Marketing Assistant, you'll build your Content Engine, including:
Identifying 3-5 repeatable content pillars
Conducting keyword research
Building an AI-assisted workflow that doesn't depend on you remembering to sit down and write.
What you'll walk away with:
A documented Content Pillar Framework
A working Content Calendar
A repeatable AI-powered Content Workflow
PREREQUISITES:
In order to get the most out of this workshop, you will need to have given some thought to your areas of expertise / topics you'd like to cover.
When you register, you will receive an email detailing all requirements / pre-work, including which worksheets to reference in the Marketing Launchpad book & workbook.
Level 3
Advanced
Build high converting funnels to move prospects to paying customers.
Products & Funnels
Guided by Racquel, with your AI Marketing Assistant helping along the way, you'll design your primary Sales & Marketing Funnel, including:
Mapping what you actually sell
Filling in the gaps to aid conversions
Designing a funnel that sells
What you'll walk away with:
A documented Product Pathway
Your primary Sales & Marketing Funnel design, ready to build in your own platform
PREREQUISITES:
In order to get the most out of this workshop, you will need to have an existing or proposed product range / pathway as a starting point.
When you register, you will receive an email detailing all requirements / pre-work, including which worksheets to reference in the Marketing Launchpad book & workbook.
Proudly supporting female entrepreneurs globally via Kiva.org
about racquel
Build alongside someone
who's actually done it.
Hi, I'm Racquel Collard, founder of Navitential.ai, marketing veteran, corporate escapee, speaker, business coach, and author of the award-winning book Marketing Launchpad.
TRUE CONFESSION: I'm a marketer who loves designing business and marketing systems, and hates running them afterwards!
As a multipotentialite, neurospicy, allergic to cookie-cutter "5-step" advice that assumes everyone thinks the same way business owner, I have designed these workshops to easily adapt to every individual's unique way of thinking, operating and processing. And it will work with any AI tool you choose to use!
My own AI Marketing Assistant keeps me on track, does the stuff I hate doing for myself, and generally makes my life easier. We can build that for you too!
learn AT YOUR OWN PACE, YOUR OWN WAY.
Choose what fits you & your week.
Same content, same deliverables, no matter how your prefer to learn.
one level in one week
2 x Online 90-min Zoom Workshops
Enjoy the flexibility of only committing one week at a time.
Online One Level
Guided by Racquel, all online workshops are run live on Tuesday & Thursday via Zoom, from 11.30am to 1.00pm.
Feel free to enjoy your lunch as we work!
NEXT LEVEL 1 WORKSHOPS
Tuesday, 8 September, 2026 +
Thursday, 10 September, 2026
NEXT LEVEL 2 WORKSHOPS
Tuesday, 15 September, 2026 +
Thursday, 17 September, 2026
NEXT LEVEL 3 WORKSHOPS
Tuesday, 22 September, 2026 +
Thursday, 24 September, 2026
all levels over 3 weeks
6 x Online 90-min Zoom Workshops
Sign up to build all levels and save.
Payment plans are also available.
Online All Levels
Guided by Racquel, all online workshops are run live on Tuesdays & Thursdays via Zoom, from 11.30am to 1.00pm.
Feel free to enjoy your lunch as we work!
NEXT LEVEL 1 DATES
Tuesday, 8 September, 2026 +
Thursday, 10 September, 2026
NEXT LEVEL 2 DATES
Tuesday, 15 September, 2026 +
Thursday, 17 September, 2026
NEXT LEVEL 3 DATE
Tuesday, 22 September, 2026 +
Thursday, 24 September, 2026
all levels in one day
1-Day In Person Workshops
Build your AI Marketing Assistant live in the room with Racquel. Payment plans available.
In Person All Levels
Hosted by Racquel, all in person workshops include tea, coffee & a working lunch.
BYO laptop!
PERTH, WA WORKSHOP
Tuesday, 25 August, 2026
10.00am to 4.00pm
Perth CBD (venue tba)
SYDNEY, NSW WORKSHOP
Saturday, 19 September, 2026
10.00am to 4.00pm
CBD / North Sydney (venue tba)
COMMON QUESTIONS
Frequently Asked Questions
I'm not techy - is this for me?
Yes. If you can hold a conversation with a chatbot, you're already ahead. There's no code, no backend, nothing to install.
What if I can't make it live?
These workshops are run live and you build your AI Marketing Assistant during the sessions. If you can't make it live, then I'm afraid this isn't for you. If you would like to talk about other options, such as having your AI Marketing Assistant built for you, please book a call below.
Do I need special software?
Yes, in addition to having a computer / device with a web browser, you'll need an AI agent account (Claude, ChatGPT, etc. - free is fine) and a free Notion account.
What time zone are the workshops in?
All online workshops start at 11.30am Sydney time - AEST (Apr-Oct) or AEDT (Oct-Apr). That's 9:30am AWST / 1:30pm NZST. We schedule for the middle of the Australian business day to work for most time zones across the country. Live events are listed in the local time of the workshop city.
Do I need to have my camera on?
Not at all. Attend in your pyjamas if you like. You can ask questions in the chat and unmute during the Q&A if you want to - but nothing is required.
Find out which program fits you best
Let's build a business you'll love for life.
Sometimes talking to a human is the best solution!
We won't pressure you or do the hard sell. We're all about making everything as easy as possible for you after all!
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Navitential | PO Box 31, Erskineville NSW 2043, Australia | ABN 24 661 848 924
We acknowledge the Traditional Owners of the land on which we work, the Gadigal of the Eora Nation. We pay our respects to their Elders, past, present, and emerging.
